MedEasy is a licensed Bangladesh-based digital healthcare platform offering prescription and OTC medicine delivery, doctor video consultation, and lab services. With 250,000+ orders fulfilled and 25,000+ active users, it secured USD 750K seed funding from Robi r-venture.
MedEasy pivoted from SaaS to B2C telemedicine, then expanded into pharmacy. It raised USD 750K seed funding in 2023 to scale and serve 30M chronic patients.
MedEasy app overview
Interface Overview
The welcome screen presents a minimal, modern look. The home screen brings together medicine search, prescription upload, and doctor consultation in one accessible layout.
1. Discovery & Research
User interviews and empathy mapping with chronic patients.
Competitive benchmarking against PharmEasy and Medlife.
Heuristic analysis audit for Bangladeshi health apps.
Research and empathy mapping
2. Ideation & User Flows
User journey: prescription upload to validation to order to delivery.
Low-fidelity wireframes for prescription upload and consultations.
User flow diagrams
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From Prescription to Doorstep
Designing every step to reduce friction and build trust.
3. Prototyping & Testing
High-fidelity prototypes in Figma with clear visual identity.